Everyone wants to tell you they’re a rock star. But a grapefruit? Hey, only me.
I’m not proud of my poundage or sourpuss qualities. It’s just that a lot of people have me beat when it comes to being slim, cool and young. As a grapefruit I’ve got the edge. Plus a strangely memorable brand.
If that doesn’t tell you enough about the way I think, here are some juicy details:
“One of the most nimble minds I've met over 20+ years in the ad biz. Like most good writers, he quickly grasps objectives, asks smart questions to delve deeper, generates original ideas and then crafts impeccably-targeted copy. But Dave goes way beyond that.”
— Margaret Nikoleit, Associate Creative Director, Merkle
“He grabs both the subtle aspects of the concept and the nitty gritty details of the job. It’s VERY reassuring to have him around, and helps keep the team out of the weeds.”
— Paul Donovan, Director of Digital Marketing, Digital Innovation
“He understands how to finely-tune and craft copy across a wide range of online and offline communications to achieve results.”
— Daniel Roberge, VP Senior Visual UX Designer, Bank of America